We recently discussed TikTok and its effect on the aesthetic industry. While it has it’s benefits and good intentions, it can also be detrimental by promoting harmful techniques or trends. Let us explain.
Dozens of viral beauty trends have surfaced on TikTok and other social media platforms, especially in the era of COVID-19. People are scouring the internet for at-home remedies to address their concerns. But oftentimes, the people promoting these types of trends and/or products, are not licensed medical professionals, or someone within the aesthetics industry. They are often influencers with a large following, and no prior experience in the field, that are often paid to promote certain products.
One of these major trends is Microneedling. We have previously discussed Microneedling and it’s wide range of benefits for the skin. Microneedling creates micro-injuries by way of tiny needles, so your brain jumps into repair mode and releases collagen and elastin, which is vital in building healthy, glowing skin. It has been named one of the best anti-aging regimens out there but also has been successful in diminishing acne scars, fine lines, stretch marks and small wrinkles.
So why is this beauty trend dangerous on TikTok? Well, people aren’t rushing to their licensed medical professional to get the job done. They are buying at-home microneedling devices and doing it themselves. What could go wrong?
- The risk of spreading bacteria from active spots, cysts and wounds to the rest of your face grows significantly when done by non-professionals.
- The needles used by professionals are replaced after each use, which prevents any buildup of bacteria. The ones you use at home will often be used multiple times, creating the risk for increased bacteria growth.
- Devices sold over the counter are not the same as the ones used by professionals. The ones sold for at-home use typically don’t have the long, sharp needles that penetrate the skin. Instead, they’ll have short, blunt needles that simply roll over the face, removing dead skin and exfoliating.
- Needles that are dull can leave jagged marks on the skin
It is crucial to educate your patients about the importance of seeing a medical professional for any aesthetic treatment. You can also use your knowledge and experience to educate future patients. Education makes great marketing materials – and maybe you can save just one person from using an at-home Microneedling device and encourage them to get it done professionally.