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Predictions for the Aesthetic Industry Post-COVID-19

As practices and businesses begin to re-open in the era of post-COVID, many people are wondering if their industry will bounce back or not and what to expect. That is especially true for the aesthetics industry. Here are some thoughts to consider about the aesthetic world:

  • The cosmetics industry ALWAYS bounces back. Time and time again, the cosmetics industry thrives in the face of tough situations. People want to feel good about themselves, and so they will continue to support the products and services that help them accomplish that. Not to mention, everyone that has been using Zoom and other video technologies might be triggered or driven to seek new treatments.
  • The demand for non-surgical treatments will increase. Especially with fears surrounding COVID, there may be more people searching out non-surgical treatments for the foreseeable future.
  • Telecommunication and virtual solutions will continue to remain important. Especially for initial consults and post-treatment follow-ups. For the time being and foreseeable future it is a great alternative to seeing patients in your office. Doctors and physicians who offer virtual options are continuing to stay busy and available to their patients.
  • Flexible work schedules will stick around. Many businesses are going to stick with the flexible schedules and work-from-home options, which will open doors for more appointments. People have more time to schedule appointments and follow through on treatments, so you should anticipate your schedule to fill up.

Although the industry has taken a large hit during the pandemic and mandatory shutdowns, we have a positive outlook on the future. While we will need to take our precautions and restrict certain parts of our business, we feel that our clients and customers will return and want to feel better about themselves.

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I have taken three courses and have been thoroughly pleased with all of them.  The basic and advanced Botulinum Toxin Type A/ Filler course I attended with Jill not only gave me all of the basics I needed to build a successful injectable practice, but gave me the confidence that I would have a support system in the rare event that I had an additional question after the training course.  The sclerotherapy course with Terri Harper was also very beneficial.  In the two years I have been practicing sclero in my practice I have had to contact Terri two times with a question and she has answered within a matter of minutes and offered additional help in the case of further issues.  I could not be happier with the training and follow up support  I receive with AAI and the talented staff I have met along the way.  I would highly recommend these classes and this fantastic group of professionals to anyone.

CHRISSY THOMAS, RN

My instructor was very much hands-on which was a huge benefit. She answered questions, offered suggestions, and made me feel comfortable injecting my very first model with BoNTA and dermal fillers.

Barbara Calhoun, FNP

I LOVED the course and will highly recommend this to others. I felt like the content in the fundamental course was appropriate. I look forward to taking the next level courses in the future (Masters and Advanced).  My instructor did an amazing job in every aspect!  I left feeling prepared to start my journey in injections.  I also plan to start scheduling more injections on patients (BONTA and Filler) now that I feel better prepared.

Timothy Smallwood, APRN