How to Market Your Practice to Millennials
We recently discussed the profound effect millennials are having on the aesthetic industry. They are changing the face of injectable treatments and flocking to med spas and plastic surgeons to […]
How Millennials Are Shaping the Aesthetics Field
There is no doubt that millennials, those young adults born in the 80’s and 90’s, are shaping the world we live in. More specifically, millennials are having a profound impact […]
Why Being Prepared for Complications is Important to Your Aesthetic Practice
Complications are not something we like to talk about, but they are something that needs to be discussed and addressed so that we are able to handle them properly should […]
Importance of Consent Forms in Aesthetic Procedures
Consent forms are by far one of the most crucial elements in your aesthetic practice. The practice of taking informed and detailed consent from patients should never be underestimated. It […]
How to Market Your Combination Practice
You’ve decided to open up a combination practice or start offering aesthetic procedures in addition to your regular practice. The question is, how do you market your practice and start […]
It’s Fall… Time to Promote Chemical Peels!
We like to discuss the best treatments to promote during different seasons of the year. Now that fall is upon us, it is time to start thinking about the types […]
Building Credibility in Your Aesthetic Practice
If you are just getting started in the aesthetic industry, it can be difficult to build your credibility. You probably don’t have a huge client base from the start and […]
5 Tips for Growing Your Aesthetic Practice Client Base
You’ve taken the leap into aesthetics, but now what? How do you get patients in the door? How do you start earning money? Whether you’re just starting out, or are […]
Your Website: A Reflection of Your Practice
Face it: you are in the beauty industry. Everything you do must adhere to a certain standard, especially anything related to your practice. From your office and your appearance to […]